

Work with me
Hi, I'm Abigail (but you can call me Abi!)
Over the past 12+ years, I’ve worked across social media, content marketing, brand strategy, and community growth, building audiences, creating high-performing content, and helping turn attention into real business results.
I run @holler.academy on Instagram - an account with over 150,000+ followers specialising in teaching Instagram marketing and content improvements!
I also run The Content Academy, a monthly membership with 2000+ members, focused on content strategy, Instagram growth, and being seen online 🤍
OBESSED WITH:
✨ audience psychology
✨ internet culture
✨ the creator economy
✨ brand storytelling
✨ platform shifts
✨ Creator-led businesses
Ways to work with me: Paid Collaboration (Instagram / LinkedIn), Speaking and Event Opportunities, Workshops and Masterclasses.
Please email abi@hollermy.biz to get in touch!
Abigail Frances
BA, MA, CIM
Hey, I'm Abi - your friendly neighbourhood Instagram & Content Marketing Expert! For the past 12 years I've been working with businesses to help improve their social media standing, content quality, and overall digital marketing Strategy.
My 12+ years in Marketing have been colourful and exciting, from working in agencies as a Marketing Manager with a team of fabulous marketers underneath me, to teaching as a Marketing Lecturer at the University of Hertfordshire for 3 of those years. It's been nothing if not eye opening and incredibly fun.
Most notably, for the past 6 years - I have grown this business, Holler. The Holler Umbrella holds two businesses within it. The first, 'holler. Academy' - is a Marketing Educational platform with an audience of over 150,000 on Instagram, providing coaching and courses for small business owners. The second, The Content Academy, which is an online membership helping brands, business owners and creators to make better content + grow on Instagram.
